Get 'Em Fresh From Texas

The Texas Department of Agriculture plays a pivotal role in the state's diverse agricultural landscape, yet specialty crops often remain underappreciated. These crops are integral to Texas' agricultural economy. Our project focused on elevating the visibility of these unique products through thoughtfully designed produce cards.

My Contributions:

• Collaborated closely with the copywriter to develop Get 'Em Fresh From Texas concept and deliver fresh, engaging narratives for each specialty crop card

• Crafted a distinctive visual identity for the printed materials

• Managed the print production process to ensure
  high-quality output